This Privacy Policy (“Privacy Policy”) governs the processing and transfer of personal data collected or processed by Binah.ai Ltd., collectively with its subsidiaries and affiliated companies (“Company”, “we”, “us” or “our”) when we provide our services to Third Parties (as defined below) through our platform which serves as a dashboard, when we provide to our users our independent mobile application (“platform” and “application”), or when any of our users access or use our website available here (“website”), collectively the “services”. This Privacy Policy is an integral part of any other agreement between us. Any capitalized terms not defined herein shall have the meanings ascribed to them in the applicable terms between us (“Terms”), or under the applicable privacy laws.

For the purpose of this Privacy Policy, “you”, “your” or “user”, refers to any of our users, including connection with the platform, application, or website.

This Privacy Policy explains what data we may collect from you, how such data may be used or shared with others, how we safeguard it and how you may exercise your rights related to your Personal Data (as defined below), as required under relevant privacy regulation, including without limitation and where applicable: the EU General Data Protection Regulation (“GDPR”), relevant US Privacy Laws, the California Consumer Privacy Act (“CCPA”), and the Israeli Privacy Protection Law, 1981. In addition, any reference to the GDPR shall also include the UK GDPR as incorporated into the Data Protection Act 2018.

This Privacy Policy does not pertain to Personal Data relating to our employees, contractors and other staff as part of their employment or engagement with us.

Additional Notice to California Residents: In the event you are a California resident – please review our CCPA Notice to learn more about our privacy practices with respect to the CCPA.

If you have any questions regarding this Privacy Policy or our data practices, you are welcome to contact us at:

You are not required by law to provide us with any Personal Data. However, please note that some of our services require the processing of certain Personal Data and without such data we may not be able to provide you with all or part of such services (e.g., without completing the registration process required to create an account within the platform, we will not be able to provide you with our services).

POLICY AMENDMENTS:

We reserve the right to amend this Policy from time to time. The most recent version of the Policy will always be posted on the website. The updated date of the Policy will be reflected in the “Last Modified” heading. Subject to applicable law, any amendments to the Policy will become effective immediately, unless we notify you otherwise. If we materially change the way in which we process your previously collected Personal Data, we will provide you with prior notice, or where legally required, request your consent prior to implementing such changes. We strongly encourage you to review this Policy periodically to ensure that you understand our most updated privacy practices.

1.       CONTACT INFORMATION AND DATA CONTROLLER INFORMATION:

Binah.ai is the Data Controller (as such term is defined under the GDPR or equivalent privacy legislation) of your Personal Data collected from you as a user of our services.

You may contact us as follows:

• By email:info@binah.ai.
• By mail: Midtown buildings, Tel Aviv, Israel.

You can also contact our Data Protection Officer at: .

2.       Representative for data subjects in the EU Contact Information:

Contact details of our EU Data Protection Representative (“DPR”) for EU data subjects:

Prighter Group, at: https:/

Please note that where the application is provided to you by a “Third Party” (e.g., a company that utilize our services through the use oof our SDK), such Third Party is an independent Data Controller of the Personal Data collected within the application, and the Company is not responsible for the privacy practices of such Third Party. In such cases, the Company does not access or otherwise process such Personal Data, and any inquiries or requests relating to such Personal Data should be directed to the relevant Third Party.

 3.       DATA SETS WE COLLECT AND FOR WHAT PURPOSE: 

Below you can find information regarding the purposes for which we process your personal data as well as our lawful basis for processing, the definition of “personal” and “non-personal” data, and how it is technically processed.

Non-Personal Data

Non-Personal Data means data that does not identify an individual and cannot reasonably be used to identify an individual, including aggregated or irreversibly anonymized data. Non-Personal Data may include, for example: Aggregated usage statistics (e.g., number of users accessing certain features, average session duration, feature adoption rates), provided that such data does not enable identification of any individual; Technical and device-related information (e.g., device type, operating system, browser type, general system configurations), where such data is not linked to an identifiable individual; De-identified or anonymized analytics data (e.g., traffic patterns, performance metrics, latency and system logs), processed in a manner that prevents re-identification; High-level geographic or demographic insights (e.g., country-level usage distribution), where no individual can be identified; Aggregated business or performance data derived from user activity (e.g., trends, benchmarks, or statistical models), provided such data does not relate to an identifiable person.

Where we process Personal Data to create anonymized or aggregated datasets, we will implement measures designed to prevent re-identification. To the extent such data does not constitute Personal Data under applicable law, we may use it for legitimate business purposes, subject to applicable law.

Personal Data

We may also collect from you, directly or indirectly, during your access or interaction with the services, individually identifiable information, namely information that identifies an individual or may, with reasonable effort, be used to identify an individual (“Personal Data”). The types of Personal Data that we collect as well as the purpose for processing and the lawfulness are specified in the table below. If we combine Personal Data with Non-Personal Data, we will treat the combined data as Personal Data.

The table below details the processing of Personal Data, the purpose, lawful basis, and processing operations:

Please note that the actual processing operation for each purpose of use and lawful basis detailed in the table above may differ. Such processing operation usually includes a set of operations made by automated means, such as collection, storage, use, disclosure by transmission, erasure, or destruction. The transfer of Personal Data to third-party countries, as further detailed in the Data Transfer Section below, is based on the same lawful basis as stipulated in the table above.

In addition, we may use certain Personal Data to prevent potentially prohibited or illegal activities, fraud, misappropriation, infringements, identity thefts, and any other misuse of the services and to enforce the Terms, as well as to protect the security or integrity of our databases, services, and the website, and to take precautions against legal liability. Such processing is based on our legitimate interests.

1.       HOW WE COLLECT YOUR INFORMATION:

Depending on the nature of your interaction with us, we may collect the above detailed information from you, as follows:

• Automatically– we may use cookies and SDKs (as elaborated in the section below) or similar tracking technologies (such as pixels, tags, agent, etc.) to gather some information automatically, or automatically through the use of our services.
• Provided by you or about you voluntarily – we will collect information if and when you choose to provide us with the information, through the contact form, when you register to our services, or when you enable integrations such as Apple Health (HealthKit) and Google Health Connect,
• Provided from third parties – where permitted under applicable law and provided with your consent for cookie usage, we may enrich the Personal Data collected about you with data provided by third parties.

 2.       COOKIES & SDKs

When you access or use our services, we may use “cookies” or similar tracking technologies, which store certain information on your device (i.e., locally stored). The use of cookies is standard industry-wide practice. A “cookie” is a small piece of information that a website assigns and stores on your computer while you are viewing a website. Cookies are used by us for various purposes, including allowing you to navigate between pages efficiently, as well as for statistical purposes, analytic purposes and advertising. You can find more information about our use of cookies here: www.allaboutcookies.org.

There are several types of cookies, including without limitation:

• Essential, Functionality, Operation & Security Cookies. These cookies are essential for enabling visitor movement around the website, for the website to function properly, and for security purposes (i.e., used to authenticate visitors, prevent fraudulent use, and protect visitor data from unauthorized parties). This category of cookies either cannot be disabled, or if disabled, certain features of the website may not work.
• Analytic, Measurement & Performance Cookies. These cookies are used to collect information about how visitors use our website, in order to improve our website, content, and the way we offer them, as well as assess the performance of the content and marketing campaigns. These cookies enable us, for example, to assess the number of visitors who have viewed a certain page as well as their country of origin. It enables our website to remember information that changes the way it behaves or looks, such as your preferred language.
• Preference, Targeting & Advertising Cookies. These cookies are used to advertise across the internet and to display relevant ads tailored to visitors based on the parts of the website they have visited (e.g., the cookie will indicate you have visited a certain webpage and will show you ads relating to that webpage).

You may find more information about the cookies we use as well as opt-out from cookies or change your preferences at any time by using the cookies setting tool available on the footer of our website. 

Where we use third-party advertising cookies, such third-party may independently collect, through the use of such tracking technologies, some or all types of Personal Data detailed above, as well as additional data sets, including to combine such information with other information they have independently collected relating to your online activities across their network of websites, for the purpose of enhanced targeting functionality and delivering personalized ads, as well as providing aggregated analytics related to the performance of our advertising campaign you interacted with. These third parties collect and use this information under their own privacy policies, and we are not responsible for their privacy practices.

Although we do not sell your Personal Information for profit, we do engage in targeted advertising on the website, this type of advertising activity may be considered a “sale” of Personal Data under certain US Privacy Laws and may also be referred to as “targeted advertising”. Please note that even if you opt-out you may still see personalized ads based on information other companies and ad networks have collected about you, if you have not opted out of sharing with them.

For IBA opt out options on desktop and mobile websites, please visit:

• Digital Advertising Alliance (US) https://www.aboutads.info/choices/
• Digital Advertising Alliance (Canada) https://youradchoices.ca/en/tools
• Digital Advertising Alliance (EU) https://www.youronlinechoices.com/
• Network Advertising Initiative https://optout.networkadvertising.org/?c=1

In accordance with applicable law, we will honor browser-based opt-out signals, such as the Global Privacy Control (GPC) and Universal Opt-Out Mechanisms (UOOM), by automatically disabling non-essential cookies when such signals are detected.

Moreover, we use the following SDK (a Software development kit) which is a set of tools that provide us with the ability to build a custom app which can be based on, or connected to, another program. SDKs are used only in our application. SDK create the opportunity to enhance our application with more functionality, as well as include advertisement and push notifications, if applicable.

The specific SDK we currently use, purpose of use, their privacy policy and opt-out controls are set forth in the table below:

 6.       DATA SHARING:

We share your data with third parties, including our partners or service providers that help us operate and make the most of the website. You can find here information about the categories of such third-party recipients.

When we share information with service providers, we ensure they only have access to such information that is strictly necessary for us to operate the services. These parties are required to secure the data they receive and to use the data for pre-agreed purposes only while ensuring compliance with all applicable data protection regulations (however, such service providers may use certain data for their own benefit subject to separate terms agreed upon with you or per your consent, as well as in the case of using merely Non-Personal Data).

7.       DATA RETENTION:

In general, we retain the Personal Data we collect for as long as it remains necessary for the purposes set forth above, all under the applicable regulation, or until you express your preference to opt-out, where applicable.

The circumstances in which we will retain your Personal Data include: (i) where we are required to do so in accordance with legal requirements, or (ii) for us to have an accurate record of your interaction with us in the event of any inquiries or contact requests, or (iii) if we reasonably believe there is a prospect of litigation relating to your Personal Data. Please note that except as required by applicable law, we will not be obliged to retain your data for a particular period, and we may delete it for any reason and at any time, without providing you with prior notice of our intention to do so.

Further, with respect to Personal Data processed directly by Third Parties, Apple Health (HealthKit) or Google Health Connect, in their capacity as independent Data Controllers, retention periods are determined solely by them.

  8. SECURITY MEASURES:

We take great care in implementing physical, technical, and administrative security measures for the website and services, that we believe comply with applicable regulation and industry standards to prevent your information from being accessed without the proper authorization, improperly used or disclosed, unlawfully destructed, or accidentally lost.

If you feel that your privacy was not dealt with properly or was dealt with in a way that was in breach of our Privacy Policy or if you become aware of a third party’s attempt to gain unauthorized access to any of your Personal Data, please contact us at our email.

9.       INTERNATIONAL DATA TRANSFER:

Due to our global business operation, we may store or process your Personal Data in several territories, including, for example in Israel, the UK, EU, US or in other countries (whether directly or indirectly through the use of our vendors). Thus, your Personal Data may be transferred to and processed in countries other than the country from which you accessed our website or otherwise the country of your jurisdiction. We will take appropriate measures to ensure that your Personal Data receives an adequate level of data protection upon its transfer in accordance with applicable law.

Further, when Personal Data collected within the EU is transferred outside the EU (and not to a recipient in a country that the European Commission has decided provides adequate protection) it shall be transferred under the provisions of the standard contractual clauses approved by the European Union. If you would like to understand more about these arrangements and your rights in connection therewith, please contact us at our email.

In addition, some of the third parties used for cookies management on our website may store and process data globally, including in the US (e.g., Google Analytics servers). When granting consent for such cookies, you hereby acknowledge and approve such cross-border transfer, in accordance with such third party’s privacy practices.

10.       YOUR RIGHTS

Data protection and privacy laws may grant you certain rights with regards to your Personal Data, all according to your jurisdiction. The rights may include one or all of the following: (i) request to amend your Personal Data we store; (ii) review and access your Personal Data that we hold; (iii) request to delete your Personal Data that we hold (as long as we do not have a legitimate reason for retaining the data); (iv) restrict or object to the process of your Personal Data; (v) exercise your right of data portability (vi) contact to a supervisory authority in your jurisdiction and file a complaint; and (vii) withdraw your consent (to the extent applicable). We will not discriminate against you for exercising any of your privacy rights.

To exercise your rights set out above, you may fill out the Data Subject Request Form (“DSR”) available here and send it to our email at: info@binah.ai. You may also complete the DSR form if you do not want us to share your Personal Data with unaffiliated or non-agent third parties for promotional purposes.

Further, with respect to Personal Data processed by Third Parties, Apple Health (HealthKit) or Google Health Connect, in their capacity as independent Data Controllers, any inquiries regarding the exercise of your rights should be directed to them.

We do not control third parties’ method of collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI“) on the NAI’s website at https://optout.networkadvertising.org/?c=1.

When you contact us and request to exercise your rights regarding your Personal Data, we will require certain information from you in order to verify your identity and locate your data and that the process of locating and deleting the data may take reasonable time and effort, as required or permitted under applicable law. Data privacy and related laws in your jurisdiction may provide you with different or additional rights related to the data we collect from you, which may also apply.

In certain circumstances, and subject to applicable U.S. Privacy Laws, you may permit an authorized agent to submit requests on your behalf. For more information, please refer to our DSR form.

You always have the right to make a data protection complaint directly to us if you believe that we have infringed applicable data protection law in connection with your Personal Data. You may submit such complaint by contacting us at info@binah.ai or through our Data Subject Request form. We will always take appropriate steps to review and respond to your complaint without undue delay, including by making appropriate enquiries and keeping you informed of the progress and outcome of the complaint within the timeframes set by applicable law.

If you are an EU resident you have the right to lodge a complaint with the EU Member State supervisory authority if you are not satisfied with the way in which we handled the complaint. If you are a UK resident you can always approach the Information Commissioner’s Office (ICO).

Specific U.S. Jurisdictional Privacy Rights

Residents of the following states may have the privacy rights set out above: Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia.

California residents should read and follow our CCPA Notice referenced above.

Nevada provides its residents with a limited right to opt-out of certain Personal Data sales. Residents who wish to exercise this sale opt-out rights may do so as provided for in this Section.

You should check the laws of your state of residence to determine whether these rights apply to you. The exact scope of these rights may vary by state. Data privacy laws are constantly evolving, and the list of states herewith data privacy laws may not be all-inclusive.

Responding to US Data Rights Requests:

For U.S. residents exercising data privacy rights, we endeavor to confirm receipt of all requests within ten (10) business days. If you do not receive confirmation within the 10-day timeframe, please contact us at: info@binah.ai to ensure we received your request.

We endeavor to substantively respond to a verifiable consumer request within forty-five (45) days of its receipt, or as otherwise required by U.S. Privacy Laws. If we require more time (up to another 45 days), we will inform you of the reason and extension period in writing. If we cannot comply with your request or any portion of your request, our response will explain the reasons we cannot comply.

If you have an account with us, we may deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or your authority to make the request and confirm that the Personal Information relates to you.

We will only use Personal Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request. You do not need to create an account with us to exercise your privacy rights.

Appeals:

 If we decline to take action on your request, we will inform you within 45 days (Colorado residents) or 60 days (all other U.S. jurisdictions) of receipt. Our response will include a justification for the decision and an explanation about your right to lodge an appeal. If you wish to do so, please send your appeal request with a summary of the request and decision you want to appeal to: info@binah.ai.

If you are not happy with our response, depending on your jurisdiction, you may have the right to lodge a complaint against us with the relevant State’s Attorney General. If you do not have your Attorney General’s contact information, please contact us at: info@binah.ai, and we will endeavor to provide the relevant information to you.

11.       ‍THIRD PARTY WEBSITES:

Our Privacy Policy only addresses the use and disclosure of Personal Data we collect from you. To the extent that you disclose your Personal Data to other parties via the website (e.g., by clicking on a link to any other website or location), different rules may apply to their use or disclosure of the Personal Data you disclose to them, and this Privacy Policy does not apply to any such third-party products and services. You agree that we shall have no liability whatsoever with respect to such third-party sites and your usage of them.

12.       ELIGIBILITY AND CHILDREN PRIVACY:

Our services are not directed nor intended for use by children, and we do not knowingly process, sell or share children’s information. We will discard any information that we receive from a user who is considered a “child” immediately upon our discovery that such a user shared information with us. Please contact us at: info@binah.ai, if you have reason to believe that a child has shared any information with us.

Last Modified: July 20, 2026